Homes for Scotland’s Chief Executive Nicola Barclay visits Cruden Homes Glasgow developmentsNovember 11, 2016
Last week, we welcomed Nicola Barclay, Chief Executive of trade body Homes for Scotland, and members of her team, to our latest developments in Glasgow, where they were able to see first-hand how Cruden is successfully creating sustainable new mixed tenure communities across the city.
Homes for Scotland named the Cruden Group ‘Home Builder of the Year 2016’ at its annual awards in May, based on our innovative approach to partnership working and our strong focus on customer service. The Group also picked up the Home of the Year for First Time Buyers award for its Berberis two-bedroom apartment at King’s View in Glasgow and scooped Development of the Year for their Woodcroft development in Edinburgh.
The Homes for Scotland team visited King’s View in North Toryglen and Baron’s Vale in Helenvale where Cruden has regenerated former brownfield sites and delivered an economic boost to these local areas by creating essential new homes, new jobs and community facilities.
The first phase of the King’s View development in Glasgow’s south side sold 55 units off plan through a state-of-the-art digital marketing campaign. Many first time buyers qualified for the Help to Buy (Scotland) scheme at this development, allowing them to take that important first step on to the housing ladder. Demand for these new homes has been so high that the release date for phase 2 has been brought forward to January 2017, months ahead of schedule, with 26 plot holds taken to date prior to the sales launch.
Similarly, sales have been brisk at Cruden’s Baron’s Vale development in Glasgow’s East End, where 22 of the first 30 homes released for private sale have also been snapped up off plan.
Mrs Barclay addressed the recent Homes for Scotland Annual Conference, advocating an ‘ABC’ approach to house building – highlighting the requirement for greater Ambition, Barrier removal and more Collaboration to allow the creation of homes of all tenures that Scotland desperately needs.
Liz Mallon, Sales and Marketing Director of Cruden Homes West said: “It was great to welcome Nicola to our King’s View and Baron’s Vale developments, especially as we share her views on the importance of delivering high-quality housing and creating real communities. Cruden has played a key role in the regeneration of many of Scotland’s most challenging areas by building affordable, multi-tenure housing developments that have the facilities, amenities and transport links to ensure that they become thriving and sustainable communities. We’re also committed to boosting the economy by creating and sustaining jobs, training opportunities, work experience and apprenticeships, leaving a legacy for the employment of future generations.
She added: “Our innovative, forward thinking and bespoke approach to development, design construction and sales, together with our focus on energy efficiency, regeneration and affordability, has helped us win many awards, including Homes for Scotland’s ‘Home Builder of the Year 2016’ which we are particularly proud of.”
Nicola Barclay, Chief Executive of Homes for Scotland added:
“There is absolutely no substitute to getting out and about and seeing what our members are doing on the ground so we were delighted to be invited to visit these developments by our current Home Builder of the Year, Cruden Homes.
“Not only were we able to speak directly with staff and learn more about site-specific challenges, we also got the chance to try a virtual reality tour of a show-home which demonstrates the innovation taking place in our industry to further improve customer experience.”
Read further coverage on the visit at: